What About Stop-Motion Videos?

Not familiar with stop-motions? Stop-Motion is a technique that gives products motion. A photographer will manipulate the product by moving it slightly and taking individual photos while doing so… frame by frame. After editing all the images, they are stitched together to make a video.

Creating a successful stop-motion is complicated, there are so many things to consider – light, gear, and the scene you want to portray are just a few. You want to use a photographer who is skilled in this technique.

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Stop-motions are popular, because of their unique quality. It’s playful and fun marketing for your product.

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Stop-motion videos are a such an innovative, fun, and creative way to help stand out in the vast sea of other product-based businesses. Bonus… you might be able to save money with some stop-motion artists because most do not need a model to bring your product to life.

HOW ARE STOP-MOTIONS BENEFICIAL TO YOUR BUSINESS?

They are a quick way to show what’s in your subscription box.

They can show how your product has different options or paint choices.

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Believe it or not… they can show how to use your product as well.

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There are so many reasons why using stop-motions videos in your brand can be useful. My personal favorite reason is because it’s going to stop a consumer in their scroll to watch it and it could lead them to looking at your page for more!

Stop-motions are a great way to bring more eyes and engagement to your website and social media feed. Want a stop-motion? I know a girl - contact me to get started!

Kelli is a brand & product photographer located in South Carolina. Her specialty is creative flatlays and artful lighting that brings products up close and in focus for various brands.